Capabilities
IDG TECHNETWORK VOICES
It's easy to get lost in the ever-expanding sea of social media. IDG TechNetwork gives you exclusive access to the Internet's top tech talent, providing a credible and compelling voice to tell your story. From sponsored reviews to blogs and tweets, IDG TechNetwork Voices will guide the narration to your audience.
Jeff Pulver
Chairman and founder of pulver.com, Jeff Pulver is one of the pioneers of the VoIP (Voice over IP) industry and a leader in the emerging TV on the Net industry. He is the founder of FWD, the VON coalition, PrimeTimeRewind.tv, Vivox and is the co-founder of Vonage. Pulver's expertise is utilized throughout the communications and Internet industries worldwide. In 2003 he was named by BusinessWeek as one of their "Tech Gurus." He commits his time to furthering IP communications and is often featured in the media as a true expert in his field.
Chris Pirillo
Founder and maintainer of Lockergnnome: a network of blogs, web forums, mailing lists and online communities. For the past two years Pirillo has hosted the TechTV television Program Call for Help, where he started the first annual Call-for-Help-a-Ton. He has also been know to frequent many online videos on sites like CNN, YouTube, usteam.tv and his own website. Since 2001 Pirillo has organized "Gnomedex," a yearly conference covering art, science, social media, blogs, and emerging technologies and concepts. An expert in his field, Pirillo is the author of several books and ebooks covering technology, social media, and much much more.
Talent Capabilities and Sponsorship
- Sponsored Reviews: Talent can write reviews for Advertiser products
- Banner Ads remain through duration of sponsorship
- Sponsored Bloggers: Advertiser bloggers who can influence the direction of the sponsored blog post
- Talent will post a thread and then the Advertiser bloggers can direct the conversation
- Blogs can contain links back to Advertiser product website
- Talent will record a series of product review videos sponsored by Advertiser
- Tweeting with #ad
- Sponsored blog post
- Four-part video series on Talent's YouTube channel
- Product Placement for a single day or month
- Advertiser placement part of the content
- Search engine optimization included
- IDG TechNetwork Talent Audience grows by day
Call or e-mail us at adsalesIDGTN@idgtechnetwork.com
Featured Case Study
- The Results Speak For Themselves:
-
This Microsoft awareness campaign was a success from the outset. The campaign ultimately achieved the all-up cost per engagement goal, a true testament to the qualified audience delivered via the IDG TechNetwork.
view full case study >