Capabilities
Why should publishers join the IDG Tech Network?
IDG has been an industry leader for 45 + years and is recognized as one of the premier brands in technology publications. With our experience and expertise, we effectively monetize inventory from our partner sites through a unique variety of publisher-friendly methods.
What exactly does the IDG Tech Network offer its partner sites?
- Premium tech-related advertising strategies that add to the value of your site
- A top-notch sales force that is well-versed in all technology topics, and who will do everything they can to get the highest CPM for your inventory
- 24-hour publisher services support which includes everything from brainstorming on ways to increase revenue to hands-on help with our reporting platform
- Outstanding publisher fill rates
- Newsletter Monetization
- Custom Sponsorship Opportunities
- Lead Generation Revenue
What is best for our partner sites is best for us?
The IDG Tech Network works to develop every publisher relationship into a cooperative partnership. Because truly, if our publishers succeed, so do we. To that end, we dedicate ourselves to building relationships, determining how to best work with each site, and making sure our sales force knows all they can to effectively represent our network sites. Our sales force gets in front of some of the biggest names in technology every day.
Where can we be found ?
In addition to our North American presence, IDG has numerous international TechNetwork locations in the United Kingdom, China, Switzerland, Germany, India, Australia, and Spain.
These satellite campuses allow our sales team to penetrate foreign markets more effectively with a local perspective. And our worldwide presence improves our ability to reach international advertising budgets and form relationships abroad. For our publishers, it means a much greater level of foreign inventory when compared to other networks.
Contact for more information: Publisherservices@IDGSN.com
Featured Case Study
- The Results Speak For Themselves:
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This Microsoft awareness campaign was a success from the outset. The campaign ultimately achieved the all-up cost per engagement goal, a true testament to the qualified audience delivered via the IDG TechNetwork.
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